City Of Greater Geelong


Key Contacts
  • Malcolm Kuhn
    Manager Leisure Services
  • Engage with Stakeholders
  • Develop strategy

WellPlayed advise on Golf Facilities Strategy for the City of Greater Geelong

WellPlayed was engaged by the City of Greater Geelong to assist it develop a strategic direction for its seven golf facilities.

Key activities  undertaken included:

  • Engage with stakeholders
  • Review current golf business performance
  • Share market insights regarding golf industry trends, golf participation initiatives and golf facility innovation
  • Confirm strategic direction